About the Department
Invest India is the National Investment Promotion and Facilitation Agency under the Department for Promotion of Industry & Internal Trade (DPIIT), Ministry of Commerce and Industry, Government of India. It hosts teams working with various government initiatives such as Make in India, Startup India, AGNIi, and PMG.
Key Responsibilities
- Social Media:
- Develop eye-catching creatives for various social media platforms (Facebook, Instagram, Twitter, LinkedIn) aligned with Startup India's brand identity and campaign objectives
- Create engaging graphics, infographics, and videos for social media posts and stories
- Maintain consistent visual style across all social media platforms
- Emailers & Newsletters:
- Design visually appealing emailers and newsletters for various purposes (promotions, announcements, updates, etc.)
- Ensure effective use of typography, layout, and visual elements for optimal readability and impact
- Collaborate with copywriters to create a cohesive and engaging email experience
- Short Videos:
- Develop storyboards and concepts for short explainer videos, promotional videos, and social media clips
- Work with videographers and editors to bring video concepts to life
- Maintain excellent communication and interpersonal skills to work effectively with internal and external stakeholders
Qualifications
- Bachelor's degree in graphic design, communication design, or a related field
- Minimum 3 years of experience as a freelance or agency designer with a strong portfolio showcasing work in social media design, emailers, and video content creation
- Proven ability to work independently and manage multiple projects simultaneously
- Excellent understanding of visual design principles and best practices
- Strong proficiency in industry-standard design software (e.g., Adobe Photoshop, Illustrator, After Effects)
- Knowledge of video editing software (e.g., Premiere Pro, After Effects) is a plus
- Excellent communication and presentation skills
- Ability to work in a fast-paced environment and adapt to changing priorities
- Excellent understanding of visual design principles, typography, and color theory
- Passion for startups and the entrepreneurial ecosystem